It was a sunny afternoon in October 1969 when students were returning home and stared at the sign on Katrak Road which was never there earlier. There was written Café Student. A man of around 40, Haji Muhammad Ali, was standing behind the stall which has few plates and a bucket full of aromatic, flavorsome rice that he named Biryani. Passersby could not resist trying this unique food. This was the beginning of Café Student. From a humble start to becoming a brand, from a brand to a trend and from a trend to an icon. Café Student has come a long way. This has of course been possible through extreme hard work, a clear vision and unfailing customer loyalty.